Marketing with the help of digital media or digital platforms is called Digital marketing. Digital marketing is also called as online marketing. Marketing is very important to grow business and make popular business. Currently, the digital marketing concept has been developed to grow business online.
Nowadays, to grow business online and monitor business, digital marketing is used. In modern days traditional marketing is used less than online marketing because of the craze of the internet. Digital marketing is cost-effective and most of the digital marketing activities can be monitor so that we can rectify the activities.
Digital marketing is a broad concept and there are many types of digital marketing in this world. Here digital marketing’s types are given below:
1) SEO (Search Engine Optimization): This is a method to rank your website organically of specific keywords on SERP (Search Engine Result Page). SEO is totally free and to rank your website on specific keywords, it takes a certain amount of time.
2) SEM (Search Engine Marketing): SEM is totally paid marketing of your websites and blog to rank on SERP. Many businesses have been using Google Adwords than Bing, Yahoo for SEM.
3) SMO (Social Media Optimization): SMO is totally free like Facebook, Twitter, LinkedIn, etc.
4) SMM (Social Media Marketing): SMM is paid like Facebook, Twitter, Instagram, Linkedin marketing, etc.
5) Email Marketing, Affiliate Marketing, etc: Email marketing is free and paid also. You might get good passive income through affiliate marketing.